Purple Innovation, Inc.
$8.22 +$0.59 (+7.73%) 1D After hoursKey Metrics
The Story So Far
LAST 6 MONTHS PRIMARY SOURCES ONLY-
Jul 28
Money has been moving out of its sector (Consumer Discretionary).
Consumer Discretionary has run -4.6 points vs SPY over four weeks, ranking 5→10→11→2 of 11 sectors — this stock trades inside that current.
RECEIPT: ROTATION MAP, LIVE ↗ -
Jul 22
A material event was filed (Form 8-K).
8-K - Purple Innovation, Inc. (0001643953) (Filer)
RECEIPT: SEC FORM 8-K, TIMESTAMPED -
Jul 20
From its Mar 10 high, the share price fell 66%.
Peak close $18.19 on Mar 10; trough close $6.12 on Jul 20. The drawdown is the fact — the chapters around it are the context.
RECEIPT: PRICE SERIES, PEAK-TO-TROUGH -66% -
Jul 16
Money rotated out of high-beta cohorts market-wide.
High-beta names lagged the blue-chips by 20.3 points over ten sessions around this date. Stocks in that cohort weren't falling alone — they fell together.
RECEIPT: ROTATION GAUGE, LIVE -
Apr 28
The stock moved -17.1% in a single session.
Sessions this size usually pair with a chapter above or below — a filing, a headline, or the whole cohort moving together.
RECEIPT: DAILY BAR, Apr 28 -
Mar 25
The stock moved -16.0% in a single session.
Sessions this size usually pair with a chapter above or below — a filing, a headline, or the whole cohort moving together.
RECEIPT: DAILY BAR, Mar 25
The story updates itself as events post · The wolf reports; you decide
Snapshot
About Purple Innovation, Inc.
Purple Innovation Inc designs and manufactures sleep products. Using its GelFlex Grid technology, the company designs, manufactures, and offers branded comfort sleep products, including mattresses, pillows, cushions, mattress protectors, bases, sheets, and others.
Wolf Grade COMING SOON
The wolf is in training. Composite grades vs sector — profitability, health, value, momentum — arrive with the percentile engine. Methodology will be public.